Welcometo new and returning WOW® designers. Entering WOW® is an exciting and rewarding experience. This section of the website aims to inspire designers and provide an overview of the entry process and the benefits of entering the Brancott Estate World of WearableArt™ Awards Show.
We hope you are encouraged to enter and we look forward to you being a part of WOW®!
Ticket and Show Information
The Brancott Estate World of WearableArt™ Awards Show is an annual non-stop spectacular held in Wellington, New Zealand. Artists and designers from New Zealand and all around the world enter garments that are presented in a unique two hour show.
Visit WOW Ticket office -TSB Bank Arena. Open daily 11-2pm & 90 minutes prior to show start.
2012 Show season dates: Thurs 27 September - Sun 7 October.
Show Venue: TSB Bank Arena, Queens Wharf, Wellington. View Map
Click here for more information on the VIP catered ticket options
Show Prices
Star Packages |
$175* |
Premium |
$125 |
Standard |
$95 |
Front Row Restricted View |
$65 |
Restricted View |
$50 |
WOW VIP Tables |
$3700 + GST* |
WOW VIP Table seats |
$370 + GST* |
* includes Ruth Pretty Catering gourmet supper bag, Small bottle of Brancott Estate Wine, beer or juice, water, WOW Show Programme. Click here to view Star package menu
Show Dates
Thursday |
27 September |
8pm (Opening Night) |
Friday |
28 September |
8pm (Awards Night) |
Saturday |
29 September |
2pm |
Saturday |
29 September |
8pm |
Sunday |
30 September |
5pm |
Tuesday |
2 October |
8pm |
Wednesday |
3 October |
8pm |
Thursday |
4 October |
8pm |
Friday |
5 October |
8pm |
Saturday |
6 October |
2pm |
Saturday |
6 October |
8pm |
Sunday |
7 October |
2pm |
Show duration - 2 hours, no intermission.
General Seating Plan
2012 Brancott Estate World of WearableArt™ Awards Show
Show Venue: TSB Bank Arena, Queens Wharf, Wellington
Front Row Restricted seats have their view restricted by a handrail. Restricted View seats will have either a handrail obstruction or limited view of the back of the stage.
There are no stair handrails in Block 8 and seats higher than Row H may be unsuitable for people who suffer from vertigo or have difficulty with stairs.
CONTACT
How do I contact World of WearableArt™ Ticketing?
Email: tickets@worldofwearableart.com
Phone: +64 3 547 0859 or 0800 4 WOW SHOW option 2 (0800 496 974) Fax: +64 3 547 0324
Mail: WOW® Ltd, P O Box 9037, Annesbrook, Nelson 7044, New Zealand.
How do I contact World of WearableArt™ about WOW VIP Hosting?
Sian Potts - VIP Hosting Co-ordinator: hosting@worldofwearableart.com
2011 Video Footage and Reviews
Locate TV - Interview with Suzie Moncrieff
TVNZ Sunday Programme - WOW goes global - September 2011
3 news - Labour of leather pays off
Stuff.co.nz - WOW designer rides winning streak
Stuff.co.nz -2011 World of WearableArt
Stuff.co.nz - Foreign designers shine at WOW
Stuff.co.nz - Weta headhunts WOW artist
WOW® Entry Kit
The Brancott Estate WOW® Awards Show Entry Kit is your essential guide to help you to design your WOW garment.
Download the 2012 Entry Kit: click here
Download International Entry Brochure: click here
(must be read in conjunction with the WOW Kit, this is for International Designers)
The 2012 Entry Kit includes briefs on each of the seven sections in the 2012 show.
Designers who have submitted a garment in the last two years will automatically receive a WOW Kit. If you would like to request an Entry Kit, please click here and register your details. You can then Request an Entry Kit and one will be mailed to you as soon as it is available. Alternatively, you may like to download a copy now:
2012 Key Dates: click here
We also have a Chinese translation of the 2012 Entry Kit and International Entry Brochure
Have you moved recently? Please contact us if you are unsure if we have your correct postal details. Returning designers can update their address details here .
WOW® SECTIONS
There are seven sections in 2012: Each section* has NZ$9,700 worth of prize money
Award Winner NZ$6,000, Runner Up NZ$2,500, Commended NZ$1,200
* With the exception of Bizarre Bra. Winner $4000, Runner Up $15,00, Commended $750
Children's Section
Theme: Conceal and Reveal
Create a garment that transforms with an element of surprise.
Example:
PUDDOCKY, Annemiek Weterings, Wellington
The frog transforms to reveal a princess
American Express Open Section
This section has no thematic boundaries and gives the designer complete freedom in concept, construction and materials. This section encourages a high degree of originality and innovation.
Example:
LUCID EPIPHANY, Sean Purucker, USA
CentrePort Illumination Illusion Section
This section has no thematic boundaries giving the designer complete freedom of concept. Create a work of art in another dimension that glows under ultra violet light. UV garments must be worn on the body and not just handheld.
Example:
EVOLUTION OF THE APRON, Val Griffith Jones, Picton
Tourism New Zealand Avant Garde Section
Where art and fashion collide! Create a wearable work of art that is revolutionary, extravagant and extrovert but still stylish and made with skill. Be driven by dreams and fantasies, not commercial reality or the usual restrictions of fashion.
Example:
MU LAN GUAN WAI, Feixia Zha, China
Gen-i Creative Excellence Section
Theme: Visual Symphony
Design a work of art that makes sound & will be choreographed to a music score composed especially for this section. Each garment will have its moment within the music score on the stage which will be microphoned to amplify the garments sound, e.g. the garment becomes an instrument/sound within the music composition creating an interesting soundscape.
Example:
PSYCHEDELIC THUNDER, Sam Laidlaw, Nelson
The garment headpiece creates a unique sound as the model moves on stage
Bizarre Bra® Section
Though normally hidden, the bra has shown itself in past Brancott Estate WOW® Awards to have enormous potential for highly creative and witty reinvention. Garments must be a bra only and and not include accessories. Entry must be a bra that fits the breast, not a bustier.
Example:
PRICKLY HEAT, Wendy Moyer, Mexico
Air New Zealand South Pacific Section
Gather inspiration from New Zealand’s rich Maori culture or other
cultures of our South Pacific neighbours. Celebrate what it is like to live in New Zealand and the South Pacific – the sea, beach, flora, fauna, birds, insects and the wide and wonderful personalities of our unique cultures.
Example:
MANA UHA, Olivia Hall, Nelson
Please remember: Designers are responsible for ensuring their entry complies with copyright guidelines and that it does not infringe a third party’s intellectual property rights. WOW Ltd reserves the right to disqualify any entry which does not, in WOW’s opinion, conform to the guidelines, or which infringes a third party’s intellectual property. Please click here for specific copyright details.
SECTION PRIZES
Each section* has NZ$9,700 worth of prize money: Section Winner NZ$6,000**, Runner Up NZ$2,500, Commended NZ$1,200
In addition all selected garments are eligible for the Supreme Award and Special Awards.
* With the exception of Bizarre Bra. Winner $4000, Runner Up $15,00, Commended $750
**Denotes an acquisition prize
SUPREME AWARDS
Brancott Estate Supreme WOW® Award:
Awarded to the designer with the garment considered by the judges to be the most exceptional overall. Award Winner receives NZ$12,500* plus American Express international travel valued at NZ$10,000
Runner Up to the Supreme WOW® Award:
Prize: NZ$6,000*
SPECIAL AWARDS
WOW® Factor Award:
Chosen by Suzie Moncrieff as the most innovative garment with the ‘WOW®' Factor. Winner: NZ$5,000* Runner Up: NZ$1,000
Shell Sustainability Award:
This award is for the designer who is concerned about protecting the environment and uses materials that would otherwise be discarded. At least 85% of the garment must be made from recycled materials. Winner: NZ$5,000* Runner Up: NZ$1,000
Booker Spalding First Time Entrant Award:
Recognising creativity and innovation in an entry submitted by a first time entrant. Winner: NZ$5,000* Runner Up: NZ$1,000
Shell Student Innovation Award:
Open to all national and international tertiary students. Winner: NZ$5,000* Runner Up: NZ$1,000
WETA Award:
Chosen by Sir Richard Taylor of Weta Workshop, this is awarded to the garment that best crosses the boundaries of film and WearableArt. Winner: $5,000* Runner Up: $1,000
Wellington International Award:
Acknowledging the creativity and excellence of international designers, this award goes to the best international entry. The winning designer also receives a prize to travel to NZ when their next entry is selected for the Awards.** Winner: $5,000*
Runner Up: $1,000 **conditions apply
The Dominion Post People's Choice Award: During the WOW® season the audience has the chance to vote on their favourite garment. This Award is announced in the week following the final performance. Winner: NZ$1,000
Mainfreight Packing Award:
Chosen by the WOW® Wardrobe team and awarded to the designer who has best packed and sent their garment considering transportation and storage as part of the overall design process. The designer would have thought about minimising space & freighting costs, storage backstage, repeated transportation of the garment and keeping the garment safe and secure whilst maintaining its ‘WOW® factor' on stage. Consider whether the garment can be deconstructed in any way for packing and easily reassembled to achieve the above. Winner: NZ$1,000
WHY ENTER WOW®
What does WOW® offer designers?
WOW® offers the opportunity for designers to experiment with materials and new methods, to push boundaries and think outside the square without commercial expectations or the limits of everyday fashion.
Key benefits in entering the Awards:
- Large prize pool - total prize pool in excess of NZ$100,000.
- Variety of awards on offer - 7 Sections with 3 prizes per section and 10 Special Awards with 16 prizes – a combined total of 37 prizes.
- Each design team receives one FREE ticket upon being selected into the Show. (Design teams must be comprised of a minimum of 1 and a maximum of 3 designers).
- Marketing of your creativity - WOW® manages an extensive media programme and produces a range of marketing collateral providing possible promotional opportunities for designers.
- International stage - be part of an international showcase of wearable works of art.
- Audiences - selected garments will be viewed by an audience of over 40,000.
- Exhibition – An opportunity for your garment to be exhibited at the World of WearableArt™ & Classic Car Museum in Nelson.
- Freighting - Mainfreight supports designers within NZ, Australia and some parts of the USA. *Conditions apply
- Functions - a celebratory designer after show function on Awards night and a Judges Forum the following morning at the National NZ Museum, Te Papa, Wellington.
GETTING STARTED
Making a garment for WOW® can be a daunting but highly rewarding challenge. In this section, we offer some general information to make this process as easy and as enjoyable as possible for Designers.
Important Entry Information
Design teams must consist of a minimum of 1 and a maximum of 3 designers.
Designers must enter under their own names rather than a collective or business name.
WOW® will supply the models for selected garments. Entries may be designed for up to 3 models.
SIZE RESTRICTIONS
Garments must be made to fit the following model sizes:
FEMALE |
|
|---|---|
Height: |
170cm - 180cm |
Bust: |
86cm - 96cm, average bra size: 12B |
Waist: |
62cm - 70cm |
Hips: |
170cm - 180cm |
Shoe Size: |
NZ/US 8.5 – 9.5 |
EUR 39 - 41 |
|
MALE |
|
Height: |
177cm - 190cm |
Chest: |
94cm - 104cm |
Hips: |
86cm - 98cm (low waist) |
Shoe Size: |
NZ/US 10 - 12 |
EUR 44 - 46.5 |
CHILDREN
Garments created for children must be entered in the Children’s Section only
Garments must fit children between 9 and 13 years.
HEIGHT/WIDTH RESTRICTIONS:
Garments must be:
- Less than 1½ metres wide at floor level
- Less than 3 metres in height or length
- Able to enter and exit the stage via a 45 degree ramp
Before you start, consider how you will package and freight your garment and how it may be hung or stored backstage. Garments that can be easily separated into their component parts are simpler to freight and to store.
Insurance: It is the designer’s responsibility to insure their property from the time of its dispatch through to its ultimate return.
Conditions of entry:
- Entries that have been accepted in any other competition in New Zealand or have appeared in any media publications in New Zealand will not be accepted. The only exception to this rule is with tertiary students who have exhibited their garment as part of their curriculum. These students may be eligible but need to apply to WOW® in the first instance.
- The garment has to be an original concept designed and created by the designer/s.
Entry Submission/ Return:
- All packaging is the responsibility of the designer. New Zealand designers have freighting support from our freighting partner ‘Mainfreight’. Refer to the WOW Entry Kit or www.worldofwearableart.com for conditions. International designers please refer to the ‘International Insert’.
- Ensure that your garment is packaged carefully and is easily transportable. Do not send in heavy packaging such as wooden boxes or old wardrobes.
- Boxes must have a return address clearly marked. Please note your garment may not return in the same box, therefore please make sure we have clear documentation of your return address.
- Photographs and relevant details on how the garment is to be worn and how to put it on MUST be included. Please click HERE for further information on the required paperwork including a template for writing your Dressing Instructions.
- Unselected NZ entries will be returned to designers by 31 October
- Selected NZ entries will be returned to designers by 31 December with the exception of garments temporarily retained for display in the World of WearableArt Gallery in Nelson, New Zealand.
- International entries will be returned as soon as practicable.
Garment Retention:
WOW® reserves the right to:
- Retain garments for a period of 12 months following the Awards in activities that relate to the promotion of WOW®, World of WearableArt & Collectable Cars Museum and your entry.
- Take photographs of garments and to publish these, with acknowledgment, wherever possible, in publications that relate to WOW®.
- All film, broadcasting, internet and any related rights, which it may at its discretion, elect to use for publicity or any other purpose.
- Have first option to purchase any entry for inclusion in the historic collection.
WOW® Ltd automatically retains ownership of the Supreme Winning garment, Section Winners and the Weta, Planet, International, First Time Entrant and WOW® Factor Awards.
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